Recently, global industrial robot giant ABB announced that based on its more than 30 years of technological accumulation in the Chinese market, it has officially launched three major robot series: Lite+, PoWa, and the new generation IRB 1200, with innovative product combinations to help China's advanced manufacturing industry transform and upgrade. The new products are all locally produced by ABB Shanghai Super Factory, targeting the rapidly growing automation needs in the fields of electronic manufacturing, consumer goods processing, and general industry, covering a wide range of scenarios from basic material handling to precision coating, polishing, and more.

It is reported that all three series are equipped with ABB's independently developed OmniCore ™ The controller platform realizes the deep integration of artificial intelligence, sensors and edge computing technology, and gives higher autonomy to robot applications. This strategic layout coincides with the explosive period of China's mid-range robot market (with a compound annual growth rate of 24% from 2021 to 2024). Ma Sikang, Global President of ABB Robotics Business Unit, stated that the company will lower the automation threshold through modular and AI driven solutions, empowering small and medium-sized enterprises to embrace intelligent production.
It is worth noting that the new PoWa collaborative robot has an industry-leading speed of 5.8m/s and no code programming function, achieving rapid deployment in 60 minutes and directly addressing the pain points of small and medium-sized customers; The new generation IRB 1200 has reduced weight by 20% and its compact design significantly improves space utilization. Han Chen, Senior Vice President of ABB Group, emphasized that China, as the world's largest robot market (accounting for over 50% of global installed capacity in 2023), has become the core pivot for ABB to "base itself locally and serve the world". This localized new product release once again demonstrates its long-term



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